USE PLAIN LANGUAGE: “Words like ‘stormwater’, ‘rainwater’ and ‘drainage’ can have such powerful unconscious effects on how you interpret the discussions and they can mean different things to different stakeholders in the system,” stated Charles Axelsson, PhD candidate, University of Venice (January 2021)
“In the sciences, one of the largest challenges to research is science communication. A lot of fantastic studies are misinterpreted outside of scientific circles because the language, style and meaning of science writing is very different to non-specialists. With climate change studies, this can lead to a serious disconnect between climate change policy and the supporting research. Good policy is reliant of strong communication of everyone’s interests,” stated Charles Axelsson.