Watermark – Fall 2010 cover
One plus one always equals two, some water conservation products have better payback than others, and low flow showerheads always work better when they are actually in the shower.
Watermark – Spring 2010 cover
The Fun Theory is based on the idea that fun is the easiest way to change behaviour for the better.
Conservation Corner – Fall 2009
Water For People is a non-profit international development organization that helps people in developing countries improve their quality of life.
Here in Canada, the idea of using reclaimed water for drinking would be a hard sell, maybe an impossible sell. Even using reclaimed water for irrigation or other purposes where high quality water isn’t necessary is not widespread in this country. Why is that?
When communicating with the public, we have to choose our words carefully. Use the ‘Kryptonite Factor’ to identify words and phrases that might be misunderstood. Terms we use within the industry may not resonate with the average person or, may turn them off entirely from what we hope to accomplish.
“Living Water Smart – British Columbia’s Water Plan” contains new elements of education, planning, policy, economic incentives and regulatory change aimed at protecting BC’s fresh water resources, particularly habitat and source water quality. Benefits are anticipated through action in many sectors, including business, cultural, education, industrial, environmental, communities and agriculture.
