THE RESTORATION ECONOMY: “The major driver of economic growth in the twenty-first century will be redeveloping our nations, revitalizing our cities, and rehabilitating and expanding our ecosystems,” wrote Storm Cunningham, author & futurist (2002)
“In the late ’90s, I began noticing a miraculous new trend: a number of places – both ecosystems and communities – were actually getting better, some spectacularly so,” wrote Storm Cunningham. “I began investigating this seeming miracle and discovered a monstrously huge, almost entirely hidden economic sector. It was restoring our world – both our built environment and our natural environment – and it already accounted for over a trillion dollars per year. But nobody was paying it any attention! I wanted to help bring the millions of restorationists together. All were working in isolation, unaware that they were part of the fastest-growing economic sector on the planet.”